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1. What audiences will see this logo design the most often? (Kids, Teens, Adults, Seniors, etc.)
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2. If there was one thing you could communicate to your audience, what would it be?
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3. What are the brand attributes, promises, features, benefits, and positioning statement?
4. What word(s) describe your brand personality? What visuals communicate the brand personality?
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5. Where will this logo appear most often? On what media: (Billboards, flyers, business cards, etc.)
6. Are there any must-haves or nice-to-have items? (Words, diamonds, stars, etc.)
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7. Who are your competitors? (If they have a website or facebook account you can list it below)
8. If you have an image of their logo, you can upload it here
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9. What is your design budget?
10. When is your final design expected?
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11. Do you have an existing logo?
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12. Why do you need a new logo or why are you changing your existing logo?
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13. What is the name of the company you would like used in the logo?
14. What text (if any) would you like used in your logo?
15. What color scheme is used in your branding?
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16. Do you already have a design concept?
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